Our services

Computer Assisted Website Interviewing – CAWI

  


  • Maximum speed, focused targeting and efficiency.
  • Internet-based data collection, user-pool members fill in a questionnaire.
  • Quota or Randomized Sampling (universal, representative, or focused on segments defined by product ownership, life-style, by the use of particular services…).
  • The pool structure corresponds to the structure of the overall or internet population of the Czech Republic as well as of Slovakia covering the age range of 15-69 years.
  • Pool member answers are tested to verify the consistency of their answers.
  • Besides the questionnaire itself, we display audio recordings, video sequences or other visual materials for product tests or reviews of promotion spots.