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In Home Tests

   


  • Real-life environment and practical application of a product.
  • Product testing (tastes, concepts, pricing, cover ergonomy and graphics, etc.), communication testing.
  • Tests of products with complicated preparation or with preparation involving individual approach in a household or involving longer use – consumption, usually covering more than one household member or in household environment and/or conditions or individually in longer period in a variety of situation and opportunities.
  • Generally, the interviewing involves two stages (Stage 1: recruitment, shopping and consumer customs; Stage 2: after a period of product usage: product assessment: satisfaction level, consumer patterns).
  • Interviewing of selected areas or regions of the Czech Republic or Slovakia.